The Rural Enterprise Network (REN) is a social marketing organization established in 2002 by networking rural farmers and producers in South of Sri Lanka. It has operated within Practical Action South Asia since 2002 and was formally established as a company limited by guarantee in August, 2004. The REN concept came from the constant observations that access to markets and other BDS was lacking in rural micro-business interventions. The REN model addresses these gaps, providing marketing-related services to increase market access for poor small-scale producers.